Writing a vision statement isn’t just an exercise in stringing words together - it’s an opportunity to inspire, align, and drive action. The most effective vision statements don’t just state an ideal ...

In 1961, President Kennedy stood before an audience in Congress and countless Americans on their televisions and proposed that the United States "should commit itself to achieving the goal, before ...

Few, if any, forces are as powerful as shared vision. A clearly worded vision is vital to the success of a business because it creates enthusiasm for a future state that is important and desirable by ...

Opinions expressed by Entrepreneur contributors are their own. Vision statements get a bad rap for a couple of reasons. First, they’re ill-defined by people who confuse vision with a strategy. Second, ...

Forbes contributors publish independent expert analyses and insights. Laurel Donnellan is a compassion advocate focusing on leadership. Vision is a fundamental aspect of effective leadership. It ...